Comparisons help contrast two things, bringing out differences and showing how each is special. Why does this matter for businesses? Without bringing out the differences between you and your competition, your understanding of the difference will be mushy. And it’s hard to explain to others an idea that is mushy in your own mind. The Read More
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7 Attitudes and Actions that Make You Grow in Tough Times
On March 24th, I attended Navigating Business During a Financial Crisis put on by Scott McIntosh, an experienced businessman, with Ben Bottner and Jon Deiter to discuss tactics and attitudes for winning during a recession. Here are 7 attitudes and actions I took away from the conversation. What do a serial entrepreneur, a mining magnate Read More
A Basic Guide To Using Zoom for Remote Meetings
Due to the recent COVID-19 pandemic, a lot of people are adjusting to a new way of working: all-remote, all the time. One big challenge to remote work is the loss of in-person meetings to work through issues, brainstorm new ideas, or quickly get everyone up-to-speed on a project. At Resound, much of our team Read More
Conference Call Bingo (downloadable sheets)
Download the PDF here and share with your friends: Conference Call Bingo So it’s you’re working from home. How hard can it be? You got this. Your kids are watching Frozen 2 (for the twelfth time today, but you don’t care, because those lovely savages are at least quiet). You’re looking totes profesh (at least Read More
Protip: A Simple Test of Relevance
You are most relevant when you’re in your audience’s story. So how do you know which kind of story you’re telling? In other words, is it about me, my customer, or about something we all believe is bigger? The simple test is in how it fits into a sentence. Attribute: “Our product has x.” Example: Read More
Protip: Have a Negativity Session
Did you know that “problem-minded” people are better problem solvers? It turns out, the longer you spend thinking about the problem, the simpler the solutions that present themselves. Usually, when people talk about being “problem-minded,” they’re talking about having a negative outlook. And that’s one way. But it’s not helpful. To actually solve problems, you Read More
Our Free Assessment: New and Improved
You can’t wait until your project is “perfect” – you’ll never introduce it to the world…because perfect is a lie. Sometimes it’s better to ship it, gather feedback, then make it better. Plus, your community can give you important outside perspectives and ideas. You can’t get to remarkable on your own. That’s pretty much where Read More
Taking Your Brand to the Next Technology Level: Highlights from NextCon 2016
A video posted by Mike Jones (@remarkamike) on Nov 15, 2016 at 7:58am PST It seems like the business conference industry is hitting a new high. Beyond the big guys like SXSW, CES, Inbound, and Dreamforce, I’m seeing loads of other conferences joining the space. And it’s been fun seeing some newer conferences starting up Read More
3 Tips For Working From Home
Let’s face it, there’s really no 9–5 anymore. It’s easy to work from home at 2am, at least for my projects. Companies are heading further towards remote workstations and away from inflexible work hours. Most of us are checking and responding to emails, writing presentations, or filling out paperwork way outside of normal working hours. Every Read More
Introducing Our Downloadable 2016 Marketing Budget Checklist
It’s that glorious time again when all you talented marketers begin planning and budgeting for the new year. I can smell the 4pm coffee already. Marketing is hard, and we get that! So this year we want to help each of you tell your remarkable stories well by providing a PDF Marketing Budget Checklist. Check off Read More
