// tabnab protection window.addEventListener('load', function () { // make all links have rel="noopener noreferrer" document.querySelectorAll('a[target="_blank"]').forEach(link => { link.setAttribute('rel', 'noopener noreferrer'); }); }); -->

Inspiration

…I learned that the ability to build a brand that evokes positive human qualities was quite valuable. Today, in this age of widespread distrust of large organizations, that ability is invaluable. People trust people they know; getting to know someone means getting to know his behaviors, attitudes, and values. The same is true of becoming acquainted with a brand. Convey your human values wherever you can. If all companies are made up of people, why do so many of them feel so lifeless?

Read more

A Brand New World

…I learned that the ability to build a brand that evokes positive human qualities was quite valuable. Today, in this age of...

Resound Newsletter

Get industry-leading branding and marketing insights delivered to you monthly.

Our Book Is Here!

Become a better marketer or business owner by unlocking the power of authentic branding.