You buy values with action, not words. You don’t own values just because you put them on your wall or think they’re a nice...
Protip
A Basic Guide To Using Zoom for Remote Meetings
Due to the recent COVID-19 pandemic, a lot of people are adjusting to a new way of working: all-remote, all the time. One...
4 Questions to Right-Size Your Branding Effort
In the article that Mike wrote, we talked about the three objections to branding. His article shows us that not everyone is...
2 Weeks to Turn Brand Values into Accountabilities
Branding is impractical, right? It sounds great in theory, but in reality, it’s all vague and touchy-feely. But what if I...
Discover Your Brand’s “Why” in 1 Hour
Your why is bigger than your brand. But as grand as that is, your why can sometimes be discovered by what you do, what you...
Find Yourself: 2.5 Steps to Quick Brand Wins
Brand alignment is about finding yourself. But we don’t mean a new-age/hippie inner voyage. We mean testing your brand by...
Do Your Products and Services Match Your Brand Values?
At Resound, we believe that your company’s brand should drive everything else. In our first post this month we set out to...
Discover Who You Are With The Rapid SWOT Analysis
What can you do today that will build your authenticity? The first thing is to face the truth so you can act quickly on it....
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