Who determines values in your organization? Is it your CEO? Your board? Your marketing director? If you work for one of the few companies that receive input on corporate values from the leadership team…count yourself lucky. In my experience, anything related to differentiation and messaging tends to be relegated to the marketing team – values Read More
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Meet Our New Project Manager: Chris Stadler
You might recognize Chris’s name from the rad new podcast that launched this year: AZ Brandcast. Mike Jones (our Managing Partner) and Chris are a kickass team on the air, so it can’t hurt to bring that smooth chemistry to the business, right? We say absolutely. Chris brings more to Resound than a wicked podcast Read More
Leadership Lessons from a 9-Year-Old Shoplifter
I’ll be honest, I was pretty shocked and disheartened when I found stolen merchandise in my 9-year-old son’s room. On one hand, I was slightly amused that his sticky fingers latched onto two travel-sized hand sanitizers from Bath & Body Works. At least the kid appreciates cleanliness. On the other hand, I was disappointed that Read More
