You buy values with action, not words. You don’t own values just because you put them on your wall or think they’re a nice...
Chris Stadler
Conference Call Bingo (downloadable sheets)
Download the PDF here and share with your friends: So it's you're...
4 Questions to Right-Size Your Branding Effort
In the article that Mike wrote, we talked about the three objections to branding. His article shows us that not everyone is...
2 Weeks to Turn Brand Values into Accountabilities
Branding is impractical, right? It sounds great in theory, but in reality, it’s all vague and touchy-feely. But what if I...
Discover Your Brand’s “Why” in 1 Hour
Your why is bigger than your brand. But as grand as that is, your why can sometimes be discovered by what you do, what you...
Find Yourself: 2.5 Steps to Quick Brand Wins
Brand alignment is about finding yourself. But we don’t mean a new-age/hippie inner voyage. We mean testing your brand by...
A Website to Make Your Real Estate Brand Stand Out
At Resound, we try not to let our client blend in. At least, not in an area where they should be standing out. That’s...
Do Your Products and Services Match Your Brand Values?
At Resound, we believe that your company’s brand should drive everything else. In our first post this month we set out to...