"I could not be happier with the collaboration and creativity during the consulting process. I highly recommend the team at Resound. They helped create my Brand story, logo, and now website. As I found out trying to do it myself, its not the information in the site but rather the story it tells. If you are struggling with telling your story in a way that you are satisfied with, I highly recommend calling Resound."
Classics Meets Business Wizardry
After sixteen years of leading teams in the credit card lending and inventory management departments at Chase Bank, Albert Loveland had the experience, the people-skills and the passion for making a solo leap into business leadership consulting.
With that, the world said hello to ‘21 Days Consulting,’ a business leadership organization manned by one brainy, determined solopreneur.
As his own one-man consulting firm, Al brought everything to the table. Financial and industry-specific knowledge, workforce and leadership experience, problem solving, growth strategy—clients quickly realized that they’d found the real deal in a warm, approachable, straightforward and genuinely insightful consulting partner.
But with an increasingly busy schedule, full of meetings and conversations centered on his clients’ success, Al realized that he needed someone looking out for his.
Al had his philosophy down pat—both literally, with his love of classics and history, but also in his rock solid approach to strategic growth and business leadership. And yet his brand expression and brand name didn’t seem like they were keeping up with him.
Consulting a Consultant
Through a referral from a colleague in the MAC6 coworking space where he kept his office, Al reached out to the Resound team, initiating a splendid and unique partnership, one with a local branding agency consulting a consultant.
From the start, and with another client so close to Resound’s office that he could walk over anytime, we hit it off with Al. Realizing this was a chance to come alongside a sophisticated, knowledgeable and seriously driven solopreneur, we initiated a partial rebrand and a full overhaul of Al’s visual logo, name, and website.
While there’s nothing we love better than heading out for a full branding workshop, coming alongside someone who knew what he was doing and already had a strong vision allowed us to flex our own muscles as brand strategy and brand expression consultants. Ultimately, we developed a close, working relationship with Al that gave us the chance to present him, his experience, and his vision to the world in a compelling way.