Mike Jones, Author at Resound

Attributes of Remarkable Brands | Transparent

by Mike Jones | Aug 24, 2017

Have you ever had a meeting with a vendor where you were fairly certain that their entire goal in life was to "sell" you?...

by Mike Jones | Aug 18, 2017

We've covered a lot of ground in the past few weeks. The topic? What makes a remarkable brand. So far, we've established...

by Mike Jones | Aug 2, 2017

When was the last time you were on a support call...for a really long time? Now imagine that your call is stretching past...

by Mike Jones | Jul 27, 2017

So, remarkable... That's a huge concept – one that my partners and I have been continually defining since we started...

by Mike Jones | Jul 19, 2017

I talk a lot around here about remarkable brands. I also realize that's fairly vague. As I’ve worked with hundreds of...

by Mike Jones | Jun 1, 2017

Think about the McDonald’s logo right now. What color is that M? Yup, it’s yellow. Or, gold, if you prefer. (Ya...

by Mike Jones | May 4, 2017

We've come to the last of the installments of our 2017 website tips. We've been through design. We've been through content....

by Mike Jones | Apr 26, 2017

"Why do I have a website?" Have you ever stopped to ask yourself that question? Is it just so you can show up somewhere...