*scroll*

“The 2017 bob-length haircut… Six ways to make a mason jar salad….23 Words or Phrases to Eliminate from Your Marketing Today… Wait, words to eliminate? I’ll bet I use more than half of these…unless it’s all buzzwords. I’d better make sure.”

*click*

Well, one thing’s for sure…Pinterest knows me too well.

Also, Global English Editing advises cutting out a few words and phrases to make writing more concise, direct, and persuasive. Being the word junkie that I am, I wanted to see if they had indeed achieved the holy grail of copywriting.

The infographic is linked above if you want to take a look, but I’ll summarize their recommended words to shed:

“Very, basically, totally, essentially, and really” – nondescript
“Then” – nondescript
“Each and every” – . . .

Read more